Archive for the 'Family' Category
The Fruit Company CEO, Scott Webster, will be speaking Monday, May 10, at 6:30 pm for the Farmlife speaking event focusing on Thinking outside the Barn. Be sure to join the community as we hear multiple speakers discuss new ideas and strategies that are outside the scope of the farm.
Thinking Outside the “Barn”
Adding Value to Farms & Farm Products
An apple is an apple is an apple—right? Not anymore. Grocery stores operate with buzzwords and price differences. And farmers find new ways to compete by specializing in organic or artisan goods or by exploring ways to process raw goods into “new” options or simply by using marketing and the global economy to expand sales. What are the economic and ethical risks and rewards faced by farmers? What should consumers know about “value-added agriculture”? Representatives from local agribusinesses and the Gorge Grown Food Network will share their experiences and their plans for the future.
Speakers: Gary Willis & Don Stevens, Gorge Delights; Scott Webster, The Fruit Company; Representative, Gorge Grown Food NetworkNo comments
Through times dating back to Ancient Greece and Rome there have been many days set aside to honor Mother’s and women of many different cultures, creeds, and tribes. Traditionally in Europe, certain Sundays were reserved as a special day to honor those women. Under different names like Mother Day, Laetare Sunday, and other varying descriptions, the legacy of celebration transcends centuries.
More recently the Holiday that we celebrate in the United States of America was started in 1909 and was known as International Women’s Day. In 1912 Anna Jarvis trademarked the phrases “Second Sunday in May” and… Read more1 comment
|Mother was born in 1934 to a wonderful family in Salt Lake City, Utah. My Father, Wayne, met my Mother in 1956 and after a short courtship, they married and left for the Pear Orchards of Oregon. Mom certainly took a risk in that day, believing that fruit farming would be a good environment to raise a family. She was right and learned to love every aspect of the new farm life. She served as the bookkeeper for Webster Orchards for years and was Dad’s most trusted confidant. She was extremely talented with grammar and corrected all correspondences for the business.
She was always the “can do” strength in our home. You could always count on Mom for her ability to treat each of her eight children so personally that each of us, I believe, thought we were Mom’s favorite. She was truly the apple of my eye and the strength of my life. She encouraged all of us to get as much education as possible. She also was insistent that those who enter the family business not only finish at least a four year degree, but also get experience with another company before coming back to the family business. As my education culminated with an MBA from Duke University, she was right. It was one of the best experiences of my life. I can remember how excited I was to show Mom my diploma, and I’ll never forget the look on her face. I felt like I had made her proud. Read more
I remember when I was young one of my goals was to ride a bike. Now, for some it just comes naturally: finding that perfect control of balance and knowing when to lean and brake. For me it was not as easy. Apparently the young version of me could not grasp the whole balancing concept. Knowing how much it meant to me, my mom decided it was time for me to do it. Instead of using the bike I had had the entire time, she was able to borrow a 1972 Schwinn bike. It was a true blast from the past. She spent a week mentally preparing me for its arrival. According to her this bike was special and easy to ride and learn on.
The day came when my Father unloaded it out of the car. I will admit, next to my BMX bike this was quite the clunker. Noticing my slight disappointment, Mom continued to build up the excitement, and we started our training. Amazingly enough, my Father was able to escape during these intense bike training sessions. Apparently he had to ‘work’; a likely story. Read moreNo comments
Isn’t it amazing when someone does something wonderful for another person? There is such a wonderful sentiment when one goes out of the way to the betterment of another. Many times going unnoticed, it happens so often and is easily missed. I know for me personally its hard to figure out a great way to show someone how much you appreciate them going above expectation or being there when they didn’t have to be. Many times its a friend, coworker, or loved one that does this. Read more1 comment
The Fruit Company Ten Year Anniversary!
Ten years have come and gone so fast. From our humble beginnings to the present, our goals and direction have remained true. We have striven to provide the highest quality of fruit, top level customer service, and beautiful arrangements for gifting.
Our family has been in the orchard business for over sixty years. Our fruit has been shipped all over the country helping to make Hood River County the largest producer of pears in the United States. We take great pride in the continuation of this tradition.
Ten years ago we wanted to find a new way to share our fruit. The internet allowed us to meet new customers and friends and continue the excellence started by our Grandfather Roy Webster.
While our staff and facilities have grown over the years, our dedication to you as customers and friends has not changed. Thank you for continuing to think of The Fruit Company when your gifting needs arise.
It’s been a wonderful ten years and we can’t wait to see what’s in store for the future. May you have a wonderful holiday season from our family to yours!
Your Friends,No comments
Crumb-Topped Apple Slab Pie
The buttery oat topping lends just the
right amount of crunch to the juicy fruit
in this oversize version of Dutch apple pie.
Prep: 45 mins. Bake: 40 mins. Oven: 375 F
2 ¼ cups all purpose flour
¾ teaspoon salt
2/3 cup butter-flavored shortening
8 to 10 tablespoons cold water
2/3 cup sugar
1/3 cup all purpose flour
1 teaspoon ground cinnamon
3 ½ pounds tart cooking apples (such as Rome
Beauty or Granny Smith), peeled, cored, and cut
Into ¼ inch slices (10 cups)
1. If desired for easy cleanup, line a 15x10x1 inch
baking pan with 18 inch wide foil, extending the foil
up over the edges of the pan; set aside. For dough: In
a large bowl, stir together the 2 ¼ cups flour and the
salt. Using a pastry blender, cut in shortening until
mixture resembles coarse crumbs. Sprinkle 1 tablespoon
of cold water over part of the flour mixture; gently toss
with a fork. Push moistened dough to side of bowl.
Repeat, using 1 tablespoon cold water at a time, until all
of the flour mixture is moistened. Using your fingers,
gently knead the dough just until a ball forms.
2. Preheat oven to 375 degrees. On a lightly floured
surface, roll dough into a 19×13 inch rectangle. Wrap it
around the rolling pin; unroll it into the prepared baking
pan. Ease dough into the pan and up the sides, being careful
not to stretch it. Trim dough to ½ inch beyond edge of pan.
Fold dough edge over and flute as desired.
3. In an extra-large bowl, combine sugar, the 1/3 cup flour,
and the cinnamon; add apples. Toss lightly until apples are
coated. Spoon apple mixture into dough-lined pan; spread
evenly. Sprinkle with Crumb Topping (pan will be extremely
4. Bake for 40 to 45 minutes or until apples are tender. If
necessary to prevent overbrowning, cover top with foil for
the last 5 to 10 minutes of baking. Cool slightly on a wire rack.
5. Serve warm or cool. Cut into rectangles. Makes 24 servings.
Crumb Topping: In a large bowl, stir together 1 cup quick-
cooking rolled oats, 1 cup packed brown sugar, and ½ cup
all purpose flour. Using a pastry blender, cut in ½ cup butter
until mixture resembles coarse crumbs. Stir in ½ cup chopped
To Bake Ahead: Bake pie as directed; cool completely. Cover
and let stand at room temperature for up to 24 hours or chill for
up to 3 days. Return to room temperature before serving.
by: Cyndi Poli- Customer Service Representative1 comment
When did you start working at The Fruit Company and what were you hired to do?
I started working with The Fruit Company in 2004 as a Customer Service Rep. The staff was considerably smaller and our old 1940’s building at the time lacked heating or cooling. After my first hectic Christmas season I moved to our Marketing Department helping build our online presence on Amazon, PriceGrabber and many other online shopping sites.
What is your job now at The Fruit Company?
Currently I manage our Search Engine Optimization, Paid Search Marketing, Email Campaigns, and maintain the website. I am also involved with IT management of our database, reporting, and production systems. And of course, like almost everyone at the company, occasionally help out on the production floor during our busiest times of the year.
What do you enjoy doing in your free time?
Hood River is such as great place for outdoor fun. I enjoy everything from hiking and camping, to paintballing, mountain biking, and golf. Of course being a computer geek I also enjoy gaming on my Xbox 360 and PC. In the past I have also been involved with local theatre productions, although due to my schedule this has been lacking as of late.
What is your favorite gift that we offer?
My favorite gift we offer is probably the HarvestClub Exotica, and I am so happy we expanded it this year to include more sizes and month combinations. When you grow up in Oregon and Washington you get spoiled with the bounty of fresh apples and pears, but trying new exotic fruits has always been a treat. Many stores don’t carry some of the fruits we offer in the Exotica fruit of the month club, and when they do, they often don’t know how to preserve, store, and market them properly.
What is your favorite Holiday?
It’s a little cliché, but my favorite holiday is probably Christmas. I have so many found memories of driving for hours in the snow and rain to Grandma’s house, waking up to the smell of freshly baked cookies, and spending time with family. Without those experiences I don’t think I would be as passionate working for The Fruit Company and marketing all of the great gifts we have to offer.
Is there anything funny or special about The Fruit Company that you would like to share?
This isn’t necessarily about the company, but recently a wild mother cat abandoned two kittens at The Fruit Company’s doorstep. Although they received much love and care from the office staff, they couldn’t stay, and I decided to take them home. These “hellions” as my friends and family call them are actually quite loving and a nice addition to the household.No comments
The summer has been a great time of relaxation, family, sunshine, and so many other things that we value in life. The sight of fresh fruit growing heavily onto the trees. The sound of sprinklers clacking and they water the thirsty grass while children laugh and scream as they run through the cool water.
Or maybe it’s the tastes of summer. The fresh corn off the cob coated with butter and a dash of salt. The cobbler baking in the oven stuffed full of summer peaches, raspberries, or blueberries.
The vacations taken. Riding on a frightening roller coaster. Maybe just relaxing in the hammock next to a lake.
It’s been a great summer here and we at The Fruit Company hope yours was just as wonderful. Don’t forget, time is running out to get the last tastes of summer!No comments